There’s hardly a time when you see something pleasing to the eyes in the newspaper when it comes to advertising in the region. But the idea, colors and overall art direction of the second anniversary campaign for Bloomingdales is a definitely a “Smooch”.
Not just the fact that it talks about Bloomingdale’s second anniversary (being the 2 year old brand in Dubai) but it also sends a relevant message to the lovers out there for Valentines. Very well done!
However, if the campaign had more executions/stories it would have been even better. Let’s see what they have to say on being 3 years old :-)